24 Best Social Media Promotion Tools

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With social media as steadfast cornerstone of nearly all selling (regardless of industry), there’s cutthroat competition for attention across all social networks.

You need all the assistance you’ll be able to get to market your content on social media and be noticed . We’re singling out twenty four tools, counseled by business specialists and selling mavericks, that square measure secure to supercharge your social media strategy.

social media promotion tools
MORE: our greatest Social Media selling Tips of All Time

1. Infogr.am

A sweet tool to assist you create stylish trying infographics in a very matter of minutes.

While you won’t be able to have final customization, with lots of graphics to settle on from and a few nice drag-and-drop vector art, it’s a fine place for people who desire a straightforward, high-quality trying infographic.

infogram social media tool
The free version enables you to share your infographic and engraft it on your web site. To transfer your infographic, you’ll want the paid version.

Other similar tools include: Piktochart and tripod.ly. provide them an attempt too!

2. HootSuite

One of the large names in social media management, HootSuite may be a tried and true champion. Schedule posts across numerous social networks, got wind of feed streams to ascertain what’s happening on completely different networks, and analyze the results.

3. Bit.ly

In essence, bit.ly may be a computer address agent, reworking ugly ugliness computer address strings into cute very little clickables. However, it are often a euphemism of ton additional if you let it. register for a free account, and Bit.ly can save your “bitlinks,” allow you to organize your bitlinks into “bundles,” and even track click analytics.

4. Mention

Mention may be a handy tool that enables you to monitor keywords across numerous sites. you’ll be able to raise Mention to trace references to your brand or alternative specific keywords, and it’ll populate a feed with mentions from the net.

Hook up your own social media account data, and Mention makes it straightforward to require action and answer your brand/keyword mentions. Mention offers a fourteen day free trial, and starts at $30/month.

For a less expensive, less comprehensive various, think about Google Alerts, which is able to mixture keyword and whole mentions across the net.

5. Buzzsumo

Buzzsumo is pretty darn cool – it enables you to discover the “most shared content and key influencers” on the net. Search a keyword and see that connected articles performed the most effective, complete with social media shares.

buzzsumo social media tools
There’s a superbly helpful free possibility, and paid choices, that add the flexibility to line up alerts, export information, and access content analysis and domain reports.

6. Rebel Mouse

Rebel Mouse may be a digital publication platform that functions as a social content someone, displaying your denote and shared content in a very customizable layout. Rebel Mouse is analogous to Paper.li, however with additional customization.

My issue with Rebel Mouse is that I didn’t realize its practicality instantly apparent. You’re abandoned to work things on your own and, a minimum of on behalf of me, it all felt quite sophisticated and overwhelming. Even when disbursal 0.5 Associate in Nursing hour exploring it, I still wasn’t precisely positive what it absolutely was speculated to be used for.

The real price with Rebel Mouse looks to be in making terribly trendy trying, high-quality pages composed of varied content items (video, images, articles, etc.). These pages are often used as a part of a web log, in a very webpage as a part of a campaign, or as a account.

If that sounds up your alley, I recommend reading informed the assorted ways that you’ll be able to use and build the foremost of Rebel Mouse. I will positively see the chance to try and do some very cool stuff with Rebel Mouse, see you later as you’re willing to place within the time to work out however it all works. I might see Rebel Mouse being nice for specific campaigns. [Free and Paid Versions]

7. Tint

Tint is extremely just like Rebel Mouse, however quite an bit easier to wrap your head around, particularly due to their fast explainer video.

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Tint — Social Engagement anyplace from Tint on Vimeo.

Nothing revolutionary here, however it’s a good tool to mixture all the conversations happening concerning your whole. If you’re a giant whole or hosting a significant event, this might be a fairly cool thanks to got wind of a one-stop hub to ascertain all the conversations.

For example, a number of our WordStream of us attended the incoming 2014 conference recently – if you threw the #Inbound2014 hashtag into a tool like Tint, it might be pretty cool to ascertain all the various conversations, pics, and postings.

Of course, you’ll be able to simply blood type hashtag into Twitter and see one thing similar, however tools like Tint and Rebel Mouse mixture posts from a set of social networks of your selecting, not only one supply. Plus, these tools look esthetically nice, and isn’t vogue everything once it involves attracting and engaging?

Tint ain’t value|low-cost} tho’ – even the foremost basic account can cost you $250/month (with the foremost dearly-won arrange being $1000/month). There’s a free version, however it’s pretty restricted – you’ll be able to mixture content you’ve denote and not a lot of else (for example, you can’t mixture supported hashtags, that may be a paid feature).

8. Share As Image

This easy-to-use text picture overlay tool may be a social media slammer. simply realize a picture (or use the integral stock picture assortment for professional uses), hit the Chrome extension tool, Associate in Nursingd you’ll realize an assortment of text overlay choices to form a one-of-a-kind compilation.

share as image
Currently knee-deep in a very on-line visual economy, text overlay pictures like these square measure vastly valuable. Tweak the text, add filters, so share your creation on social sites (or put it aside to use later). As Share As Image notes, picture tweets square measure ninety four additional probably to be share than text-based tweets! therefore act, build the foremost of this awe-inspiring tool.


This automation tool enables you to converge your numerous social tools and channels in extraordinary ways that. These automation connections, dubbed “recipes,” yield Associate in Nursing infinite variety of combos – have your Pinterest posts mechanically update onto your Twitter feed, let your Instagram pics get scheduled in Buffer. With endless potentialities, it’s best if you go check it out for yourself!

IFTTT recipes

10. Buffer

Buffer may be a super straightforward and simple tool to queue and schedule social media updates across numerous platforms (Facebook, Twitter, LinkedIn, Google+, and App.Net).

buffer social media tool
Buffer additionally offers story suggestions, and might be attached with numerous RSS feeds for even easier sharing. There’s a pleasant analytics feature, and with Buffer for Business you’ll be able to collaborate with team members and moderate contributors too. Buffer has been a protracted time favorite app of mine, and that i can’t advocate it enough!

11. Slide Share

Slide Share may be a good way to repurpose your existing electrical outlet shows into awe-inspiring slide decks to share with social media followers.

Slide Share is that the excellent tool for rehashing and exercise your content for various audiences and channels.

12. Pixabay

Pixabay is Associate in Nursing awe-inspiring spot for locating free quality photos for business use that don’t want attribution.

While you’ll be able to scour Flickr for inventive Commons licenced photos, it are often pretty annoying to own to supply each picture, and might build your web site or web log feel less skilled. With Pixabay, all you wish to try and do is sort in your keyword, and you’ll be able to visit city on photos, no mastercard needed.

There are literally some sites like this, wherever photos don’t want attribution. additionally to Pixabay, check out:

MorgueFile: Another supply without charge high resolution stock photos.
Gratisography: pictures from artist Ryan McGuire. No classes or sorting, however sensible if you’re simply searching for a general purpose high-quality picture.
New recent Stock: Vintage photos from public archives.
Unrestricted Stock: nice free vectors and icon collections
Little Visuals: Get seven new hi-res pictures delivered to your inbox every week, or straightforward browse them on the location.
The only draw back to those sites is that you simply sometimes don’t have a lot of pictures to settle on from, however that’s the value for professional bono photos.

13. Facebook Advertising chance Calculator

If you are not positive whether or not Facebook advertising is that the right step for your business, check up on WordStream’s Facebook Advertising chance Calculator. The tool can analyze your business page to grasp precisely what quantity your on-line visibility would increase if you enabled paid ads. Even higher, we’ll assist you perceive precisely what quantity money you’d got to allot to try and do this with success.

facebook chance calculator

14. Canva

Canva may be a bit like Share As Image, however includes a ton of additional stickers and classy text accessories you’ll be able to use. Canva is that the excellent tool for making bright, colourful text overlay pictures to go with your social media posts. Canva very makes it straightforward to form nonsuch pictures which will wow your audiences.

The coolest issue concerning Canva? you’ll be able to select from completely different size setups tailored for various social network styles – for instance, you’ll be able to produce Associate in Nursing artsy cowl image for your Twitter account, with the proper dimensions already in-built.

social media tools canva
Canva is all types of fun and super helpful. My solely gripe is that it’s terribly straightforward to cross over into the paid classes (free choices have alittle marker showing them as free, whereas paid components square measure unlabeled). Still, this is often one sweet tool you wish to ascertain out.

15. Click to Tweet

I mentioned Click to Tweet in Associate in Nursing earlier post description an inventory of thirty two Content selling Tools, and it’s price mentioning here too. Click to Tweet makes it straightforward to form links that prompt users to tweet tailored text, elect by you. It’s differently to induce folks to share on the far side the quality social media buttons.

click to tweet tool
You can do most of what you would like without charge. There’s a restricted variety of click to tweet links you’ll be able to build, within which case you’ll be able to upgrade to the paid unlimited arrange.

  1. shell Mail
    Nutshell Mail may be a free tool from Constant Contact that delivers a outline of your social media activity across numerous networks straight to your inbox. It’s nothing revolutionary, however it’s positively a useful observance tool, particularly for those with hefty workloads UN agency desire a nice outline of their social media action concave up to them.

nutshell mail

  1. Pocket
    Pocket’s premise is straightforward – the place to save lots of the things you don’t desire reading straight away. You see a cool article concerning description the new iPhone half dozen, however you’re close to head over to a gathering – pocket that baby!

There square measure many tools like this on the net, however what sets Pocket apart is that it’s compatible with everything from Buffer to Flipboard (Pocket is integrated with 500+ apps). Pocket makes it straightforward to search out a lot of nice articles concerning your business, save them, so organize them into social posts and schedules at a later date.

16. Circloscope

Circloscope helps you discover and follow the large Google+ influencers in your niche. realize those users that have interaction, get your Google+ content before of them, and Circleoscope guarantees massive enhancements. [Price: $47/year]

circloscope google+ tool

17. Cayzu

Cayzu is meant to form client service a breeze. Instantly be notified of a client criticism, whether or not voiced on Facebook or Twitter, therefore you’ll be able to solve the problem ASAP.

Cayzu can also aid you in making a self-service portal to assist customers solve their problems themselves. Get client service metrics to make sure your customers square measure being cared for and become a stellar service star. [Free and Paid versions]

18. PowToon

PowToon enables you to simply produce animated videos, that you’ll then use on your web site, YouTube, or share on different social networks.

Video content is very valuable, therefore PowToon is unquestionably value sorting out if you would like to require an endeavor at making future Gangnam vogue (ok, that in all probability won’t happen, however you’ll still produce Associate in Nursing awing video!) select informative how-to videos, or a fast explainer video that offers a summing up of your product or service.

19. Manage flicker

Manage flicker may be a Twitter tool to assist you chop out your followers that aren’t actuation their weight. Unfollow users World Health Organization don’t follow you back, filter users World Health Organization ne’er made-to-order their profile photograph (a smart sign of a bot), and take away followers whose accounts stay inactive. [limited free choices and paid options]

manage flicker

20. Edgar

Write up social media posts, reason them supported material, and so King of Great Britain shoots out your posts, supported your made-to-order schedule.

The big factor King of Great Britain emphasizes is that the automation of repeat posts – King of Great Britain can cycle through your library of category-based posts, making certain that your past posts don’t attend waste. Let’s face it – of late you’re lucky if a post reaches even alittle fraction of your total audience. With Edgar, you’ll re-use those past posts to create certain they don’t attend waste and acquire seen by the final word range of followers. [starts at $50/month]

meet edgar

21. Tweriod

Tweriod tracts you tweets and provides you a report particularisation the simplest times for you to tweet you content for best exposure and engagement. this can be nice data to possess, particularly once utilized in conjunction with a social media post programming tool like King of Great Britain. And yup – it’s entirely free.


22. NeedTagger

NeedTagger is another helpful Twitter tool that uses custom filters and keyword dig to indicate you which of them Twitter users area unit the foremost possible to have an interest in your service or product providing. a awfully knowledgeable thanks to search out new Twitter contacts!

need tagger

23. Feedly

Feedly is maybe the foremost fashionable RSS reader around of late, and no marvel – it’s nice, contains a bunch of handy options, and works across varied platforms and devices.

Follow relevant trade blogs and find out cool stories to share on social media.


24. Rapportive

Rapportive may be a Gmail tool that syncs up your contacts’ email addresses with their social accounts. Once you’ve established a replacement Gmail contact, you’ll see a contact’s Twitter handle, LinkedIn account, Skype info, etc. Rapportive makes it straightforward to broaden your connections with contacts throughout the net.

We’ve created a hefty assortment of social media tools, however is there something we’re missing? Share your favorite social media tools within the comments!

MORE: the highest ten Paid Social Media Hacks of All Time